What is the Unique Selling Proposition of the VFW New Haven and is it clearly articulated on the main page of our website? Our USP should be something like: Join … Continue reading VFW New Haven Unique Selling Proposition
Notes on Membership and Retention
How do other organizations retain and recruit members? Why is recruiting new members important? What are some best practices in recruiting new members? How do we encourage “prospects” to join … Continue reading Notes on Membership and Retention
Veteran Groups in Greater New Haven
———- Local groups from IRS who file 990-Ns. 06-1354580 102ND INFANTRY REGIMENT MUSEUM INC(West Haven Veterans’ Museum) West Haven CT 06516 United States 2011 31-1128922 DISABLED AMERICAN VETERANS West Haven … Continue reading Veteran Groups in Greater New Haven
Why Join a VFW? Social Benefits.
Joining the VFW is a hard sell to younger veterans. Other than shared service, they have little connection to the VFW community they percieve as old, white guys, smoking and … Continue reading Why Join a VFW? Social Benefits.
Post Brand and Lida360
What is the brand of the VFW New Haven? What is the marketing message of the VFW New Haven? What is the competitive advantage of the VFW New Haven? Does … Continue reading Post Brand and Lida360
Marketing: Uncle Sam Flyer
Perhaps his most memorable lithograph, James Montgomery Flagg created the famous war poster with the phrase “I want you for the U.S. Army” with Uncle Sam pointing his finger at … Continue reading Marketing: Uncle Sam Flyer